Does the public sector need engaged or committed Customers?
In the private sector, this question is easy to answer. Committed customers stay ‘loyal’ to your brand, preferring to seek out and buy your products rather than those from your competitors. Also, they may trust your brand enough to be tempted into buying products from you in [...]
Entries Tagged as 'public sector'
Understanding Customer Engagement and Participation in the Public Sector
March 18th, 2008 · 2 Comments
Tags: crm · customer engagement · digital · public sector